Choosing an Advisor
Nov 24 2009
Investing is all about choices. The first choice is whether to do it yourself or seek help from an advisor. As a professional investment advisor I can’t be completely objective on the subject but what you choose should depend upon two criteria: probability and consequences. What is the probability that you can consistently make successful investment decisions on your own and what are the consequences if you are wrong?
Some projects, like repairing a leaky faucet, are obvious DIY candidates. Others, like brain surgery, are clearly not worth the risks. So while you may be knowledgeable enough to pick a good mutual fund in your 401k, putting together a comprehensive investment plan may well be beyond your capabilities.
When choosing among financial advisors you should look for the qualities you would require from any other professional: honesty, technical competence and empathy (i.e., understanding and appreciation for your personal situation).
Honesty. Ideally you want your advisor to be a fiduciary (someone who legally must place your interests ahead of his own). In any case, you should expect your advisor to disclose any potential conflicts of interest (we all have them but you need to know what they are). This is particularly true of financial conflicts. Your advisor should be open about what his advice will cost you and how much he will be paid. He should also be candid about his limitations (what he can and cannot accomplish for you) and you should expect him to tell you what you need to know not just what you want to hear.
Technical Competence. Your advisor must have the educational background, experience and credentials (e.g., licenses) to meet your needs. Be careful of titles. Some titles, such as “Vice President, Investments,” are awarded simply for achieving a certain level of sales. Others (“Retirement Specialist” for example) may not require anything more than answering a few questions and paying a fee. Find out what is required to acquire and maintain any unfamiliar professional designations before you rely on them.
Empathy. Your advisor must have an understanding and appreciation for your situation. He should take the time and effort to identify your specific investment objectives and your level of sophistication (knowledge and experience). In particular, he should ask the kind of questions that will help him identify the appropriate level of risk for your personal situation. A good test to judge an advisor’s empathy is how responsive he is to your legitimate concerns and questions. In my opinion, there are no “dumb” or “rude” questions when it comes to investing.
Unlike other things in life, two out of three IS bad. If a potential advisor can’t get high marks in all three of these areas then you should keep on looking. Finding a good advisor isn’t always easy but it definitely is worth the effort.
These are just the high points. For a more detailed report on how to choose an advisor see “Expert Advice” by Lt Col Shane Ostrom in the August 2009 issue of Military Officer http://www.nxtbook.com/nxtbooks/moaa/mo0809/index.php?startpage=77&qs=Ostrom#/76 .