Just In Time for the Super Bowl, Military Shoppers Can Score Big With AAFES Sabre Bowl
Jan 28 2008
Just in time for the “big game,” PXs and BXs are rolling out a “military-only” contest tailored to the unique needs of armchair quarterbacks in CONUS, Europe, and the Pacific.
From Jan. 25 to 31, digital media supplier BDMI, Pepsi, Frito-Lay, and media mounting manufacturer Vantage Point will team up with the Army & Air Force Exchange Service (AAFES) to offer football fans an exclusive opportunity to win one of five grand prizes valued at $2,700. Each grand prize winner will take home a 47” Sabre LCD HDTV, Sabre Progressive Scan DVD player, Vantage Point U50 TV mount, and a $500 AAFES gift card along with a complete assortment of chips and drinks from Pepsi and Frito-Lay.
“The prizes offer the perfect way to kick back and watch the game,” said AAFES’ Chief Marketing Officer Richard Sheff. “From tailgate fixings to the latest electronics, five lucky AAFES shoppers will definitely be feeling like champions come game time.”
Besides the opportunity to register for the Sabre Bowl grand prize at the PX or BX, everyone who stops by there during the last week of January also can score huge savings as AAFES unleashes a value blitz on everything needed to get ready for the big game. For example, Sabre, the military’s exclusive value brand of electronics made for the men and women of the U.S. Armed Forces, will offer a 47” LCD HDTV for $300 off and, for a limited time, even throw in a free Sabre progressive scan DVD player with purchase.
“Kick off will be here before you know it,” Sheff said. “We encourage military shoppers to call a time out and save by stopping by the exchange and taking part in the Sabre Bowl.”
